Off-White™ x Air Jordan 1 High OG UNC

Off-White™ x Air Jordan 1 High OG – UNC

The collaboration that changed everything. The Off-White™ x Air Jordan 1 High OG UNC is widely regarded as one of the most culturally significant sneakers ever released — a landmark collaboration between Virgil Abloh’s Off-White™ and Jordan Brand that permanently altered the landscape of sneaker design, luxury fashion, and streetwear culture.

Part of Virgil Abloh’s legendary “The Ten” collection released in 2017, the UNC colorway takes the Chicago-template Air Jordan 1 and reimagines it in University of North Carolina powder blue and white — a nod to Michael Jordan’s college roots at UNC Chapel Hill. Every Off-White™ design signature is present: the exposed foam ankle collar that references deconstructed fashion, the red zip tie hang tag on the laces, the orange woven Off-White™ brand tag on the ankle, the visible stitching and raw edges that celebrate the shoe’s construction, and the iconic “AIR” text stamped on the exposed white midsole in bold black. Quotation marks appear throughout — on the midsole (“AIR”), on the heel (“SHOELACES”) — as Abloh’s intellectual commentary on the nature of objects and language.

• Off-White™ x Air Jordan 1 High OG – “The Ten” collection
• Powder blue leather overlays (UNC colorway)
• White leather base panels and ankle collar with exposed foam
• Deconstructed raw edges and visible construction stitching
• Red zip tie hang tag on laces
• Orange Off-White™ woven brand tag on ankle
• Air Jordan Wings logo on ankle collar
• White laces
• White midsole with “AIR” text stamped in black
• Blue rubber outsole with herringbone traction

Virgil’s vision, Jordan’s legacy, UNC’s colors — the Off-White™ x Air Jordan 1 High OG UNC is not just a sneaker. It is a cultural artifact, a piece of fashion history, and the most important AJ1 collaboration ever made.